Posts

Final post: my biggest takeaways!

Hello all! This is the post announcing the official end of this class. As we have been learning about SMM during 3 months, I'd like to share with you my biggest takeaways I will use from now on. - I learned how to create and maintain a blog in the most basic way, this gave me the envy to learn more by myself. I know that if one day I need to use it I'll be able thanks to the skills I acquired here. - I know now how to promote my brand in FB in an easy way that is accessible to anyone. Promoting on FB is very efficient especially if I use my real account and benefit from the big audience I have in this one. Going on groups and connecting with people interested by the same topics than you is also helping. - I will definitely turn my Twitter account in a more "professional" way. This social network has always been synonym of fun for me, but it's really more than this and I will start using it more strategically. - I will keep in mind what is needed to reac...

Final Project Presentation

Hello everyone! Just a quick post to tell you that we arrived at the end of this quarter, so here is final presentation  go check it! I talk about what are my takeaway from this class; and why you should take it if you're interested in social media marketing!

What about my utilization of social media ?

HELLO ALL ! As we almost arrived to the end of this course, here are a few things about my different accounts on social media. My blog  I finally ended up with 8 posts counting this one on my blog, with a total number of views reaching 288 and only 4 comments. To have more followers I think I should have made my blog look more attractive, I'm sure this would have get me more views. What I like the most about blogging is the personal aspect that is emanating of it and the liberty you can take by creating your website as you want. This reflects the best how you are and your personality will attract followers because they're looking for authenticity. When it is about a brand it's a bit different but still blogging is a good way to get popular.  My Facebook I'm using FB since 6 years and I have to admit that I already knew a lot about this social network. The system of friends, pages and groups isn't new, but the way of using it efficiently I learned it w...

Engaging in FB groups

Hi everyone! This week I decided to engage in several facebook groups in a more serious way than before. I used to consider these groups as an entertainment not really useful. I had to find different topics that can actually benefit me, and I decided to engage in several traveling groups, because I love to travel and discover the world, as the majority of us I imagine. Being here for a year I asked for some advices about where I should go in SoCal, an original place (not the main attractions, already done). I hope I will get a satisfying answer! I already added myself to a group focused on California photography. I posted there some pictures of Yosemite National Park to share my experience, as one of the best memories I have here so far. Using groups on social media is a good way to reach more people at the same time, and target well the customers by selecting precisely the topic. They can also get more attracted by the aspect of the community which appears smaller and more familia...

My Stats

Hello everyone,  There are some stats about my blog, let's see how am I doing so far.  How many total views did you have last month? I had 200 views last month.  How many followers do you have?   I only have 2 followers so you're very welcome to follow me!  What are the traffic sources URL’s?   The most used are Facebook and Elearn.  What country is most of your audience in? My audience comes essentially from the U.S. What browser do most of your views come from?   Safari is the most used with 37%.  What is the percentage breakdown by operating systems? The main two are Windows with 35% and Macintosh with 30%. Which post had the most views?   It was the post about the important tools to use while being a social media marketer.  This post had the most views I think because this was about the case study we had to do. First of all, it was an important article resuming some tools to know when you sta...

Important tools to use for SMM - from the case study

Hello everyone!  From the case study of this week I learned important tools that can't be left behind while being in the world of social media marketing. First of all it's necessary to take into account while having a company in the U.S. that almost 80% of the population is concentrated on the East Coast. To reach them, you need to adapt your time of posting. You would also increase your chances of getting more visibility in one shot. Secondly, I was surprised about what we can actually do with Facebook. I've been using this social network for 6 years and I knew that their advertisement strategy is good, but seeing here how they actually do is very impressive. The data of users' profiles as demographics or personal interests can be used to target your best the people more likely to need your product. This is a good thing to know, well targeting your customers with adapted ads will get you more views and "talking about it" mentions, this way you also increa...

My First Vlog

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Hi everyone! Let's go check my new video online: my first vlog I hope you'll like it!